Recent research shows that 97% of web pages get zero organic search traffic from Google. So what does the top 3% do differently well that’s what you’re going to learn right now. I’ll show you a proven four-pillar SEO blueprint to help you rank number one in Google. For example, one of my pages grew by 214% in only 30 days using this blueprint. Then we used it again to grow one of my website’s organic traffic by 300%.
Today, I will explain 4 major steps to rank numbers on search engines.
Step 1: Exploit Your SEO Competitors
Search your keyword on Google and then open up the top five competitors. Next, create a Google sheet because we’ll identify the competitor’s strengths and weaknesses. The first step is to study their on-page SEO. So while on the competitor’s page, click on the detailed Chrome extension, copy the title and meta description, and add it to the Google sheet. Then click on the headings tab, copy the H1 text, and add it to the Google sheet as well. Then go to the page, copy the first official paragraph, and add it to the Google sheet. The last step is to run the keyword through Rankability’s content optimizer. Click on the competitors tab, copy the Rankability score, and add it to the sheet. The Rankability score simply measures a page’s relevance and topic coverage compared to the top competitors for that keyword. Then just repeat this process for the rest of the top five competitors and do it for your target URL if you have one. And if you’re not ranking in the top 100, you can still collect your Rankability score by entering your URL on the competitor’s tab.
Step 2: Feed the Machine
NLP, or natural language processing, is the technology used by Google, Amazon, Facebook, and other tech giants to understand human language. And we can use it in the context of SEO to create insanely relevant pages that Google’s algorithms love. Here’s how it works: simply enter a keyword into Rankability, and the tool scrapes the content from the top competitors and uses NLP to extract topics from that content. As a result, the NLP recommendations are simply what your top competitors cover in their pages, and you want to cover the same topics but with better quality, depth, and differentiation. But the first step is to build an effective outline.
Step 3: Create an Addictive Page
And that begins with copyrighting. But there’s a dilemma: should you use AI or humans to write this content? Well, I analyzed the top five results for “Chicago Motorcycle Accident Lawyer,” and three of five use human-written content, including the number one result, who you should try to dethrone. So in this case, I would go with human-written content. So go back to Rankability, click “Share,” enable the shared link, copy it, and open it up. This link will allow the copywriter to see the content briefly, and they’ll be able to write the content within the content optimizer without even needing an account.
Advise your copywriter to hit the low end of the word count target as this will force them to create lean and compelling copy. They should also aim for the optimal Rankability score, ensuring your page is more relevant than the top competitors. And most importantly, tell your copywriter not to worry about how often they mention a specific topic. Instead, focus on covering each topic entirely. Now, that may take a sentence or an entire paragraph, but focus on topic coverage, not keyword stuffing.
So once the copy is ready and fully optimized, it’s time to design your content. An effective lead generation page should really be designed like a sales page. And that means you need to focus on the core elements of persuasion, such as emotion, logic, and fear. But before we geek out about persuasive copywriting, you need to brainstorm the offer for this page
Step 4: Force Google to Trust Your Website
Google recently said that its ranking systems aim to understand if a section of a site is independent or starkly different from the main content of the site. That means that Google’s algorithms will prefer a website that stays within its circle of competence. We must create many supporting assets to train the algorithm to believe we’re experts in this field.
Start by looking at the “People Also Ask” section on Google when you search your primary keyword. Based on the results, we can create supporting assets according to it. So within just a few minutes, you’ll have tons of ideas to build support around your main page. But just make sure that you internally link back out to your commercial page from all these informational assets. But most importantly, cross-link these informational assets together to form a strong cluster. Next, open Semrush, enter your domain, go to Backlink Analytics, and click on “Indexed Pages.” Then you’ll see the most powerful pages on your website from a backlink perspective. Look for opportunities to add internal links on these pages to your SEO-driven commercial page.
And after that, it’s time create linkable cto ontent. So the truth is that not all content is linkable. For example, a page about “what time is it in Chicago” won’t be effective for link building. However, a page like “75 Chicago Motorcycle Accident Statistics for 2025” is much more likely to work for link building purposes.
Conclusion
This 4 step blueprint will help you learn from your competitors’ weaknesses, align with search intent, create engaging content, and build trust with Google.You can achieve significant SEO success by following these steps.